BlueBanc, an Austin-based fintech company specializing in business banking solutions, partnered with Myuser to revolutionize their sales outreach strategy.
As a growing fintech company competing in the crowded business banking space, BlueBanc faced significant outreach challenges:
Generic email templates were generating only 0.8% positive reply rates
Sales team spent 45+ minutes researching each prospect manually
Difficult to differentiate from competitors like Mercury and other fintech banking solutions
Enterprise fintech clients require highly technical and personalized outreach
Manual personalization couldn't support their growth targets
BlueBanc implemented Myuser's comprehensive AI-powered sales platform
01
AI analyzed LinkedIn profiles, company websites, recent press releases, and industry publications to understand each prospect's specific business challenges.
02
Custom messaging frameworks developed specifically for fintech decision-makers, addressing compliance concerns and ROI expectations.
03
Every email referenced specific company initiatives, recent funding rounds, or industry challenges relevant to each prospect.
04
Automated follow-up sequences with different angles and value propositions, each uniquely personalized based on prospect behavior.
05
AI continuously learned from engagement data to improve messaging and targeting strategies.
06
Direct integration with BlueBanc's existing CRM and sales tools for a unified workflow.
vs 0.8% previously
in 90 days
per month
within 90 days
on research
complete payback
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